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My Follow Friday? Coffee
In the past I’ve done a Follow Friday post as an enhancement to the normal Follow Friday tradition. It’s high time I bring it back. This week, I’m not featuring a person or even a brand. I’m devoting...
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Gamifier and My Follow Friday: Clinton Bonner
Is he the next Judd Apatow? He believes so. And he may very well be. I initially got introduced to Clinton through some conversations about the startup he used to work with called EarnMojo, a...
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Follow Friday: Japan
I don’t know that I’ve seen such a massive natural disaster like what happened in Japan. What’s more impressive is Japan’s response. Despite being completely hammered by mother nature, the residents of...
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Why Google+ Brand Pages Will Make Marketers Step Up Their Game
So yeah, Google Plus has brand pages now. Awesome. Will they take over Facebook? Probably not. Will brands try and use Google Plus in the exact same way that they use Facebook? I would guarantee it....
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Why Reg Griffin is Awesome
You may have seen his famous one-liner commentaries on Twitter via his handle @Reg_Griffin but may not know about his real talent: public relations. Spending over 17 years in public relations and...
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Adding Value vs Gaming an Algorithm
It’s a question you should ask yourself as a content creator before publishing. Anything. “Am I trying to add value or simply game an algorithm?” If you can do both, great. That’s the silver bullet in...
View ArticleWhy I Haven’t Given Up On Google Plus
No, this isn’t a joke. No sarcasm here. I honestly still have hopes for Google+. This isn’t a space to say that “2013 is the year of Google+” or anything like that. I do think it will see some growth....
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How Angry Birds Helped Me Work
The title of this post isn’t contradictory at all. Stay with me. A few weeks ago via my Starbucks iPhone app, I was sent a message saying Angry Birds Star Wars edition was free that day in the app...
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What are you doing that’s different?
Photo credit: nickwheeleroz / Foter.com / CC BY-NC-SA About a year ago, I was at an AMA lunch with a few folks from Engauge. Like any luncheon, I had the opportunity to meet a lot of other marketing...
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Empathy is Important
I’ve seen this before but it resonated more with me today. It’s easy to cast an opinion on someone or be rougher than we should, whether it’s an overwhelmed hostess at a restaurant or someone we run...
View ArticleIt’s Not About You: The Value of Empathy
The video below is a bit longer for a YouTube video but totally worth taking the time to watch from start to finish. Subscribers may need to click through to view: It’s easy to get frustrated at life...
View ArticleEvery agency client should watch this video
The future of the ad business looks…well…interesting. We are required to output the same amount of creative in a much faster time span. Eventually, expecting results now isn’t always producing the...
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A Thankful Father’s Day
My dad and I on a cruise when I was 18. I’m blessed that Father’s Day is an exciting time for me and I’m not even a dad. It’s exciting to celebrate one of my best friends in life. He also seemed to...
View ArticleCollege Humor points out how similar tech commercials are
I believe strong branding is showing how you’re different than other competing products. College Humor shows how a lot of technology commercials from Google, Apple and Microsoft are almost the same ad....
View ArticleSometimes social media success is dumb luck. Just look at the giraffe.
We can talk strategy all we want. We know best practices. We know how to make the best of what we have. We know good content drives sharing. Over the last year we’ve begun to learn that social works...
View ArticleWhat I learned about social media and breaking news when a jet crashed behind...
I waffled back and forth on whether or not I wanted to even put this in a blog post. Tuesday night was probably one of the more traumatic things I’ve witnessed – ever. That includes being shot at when...
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Season Two of House of Cards is Coming Soon. I Can’t Wait.
I love what Netflix is doing creating its own originally programming. The combination of creativity + data is making for some cool shows. This is no exception. Megan and I got hooked into binge...
View ArticleGoogle+ invites us on a trip down memory lane [VIDEO]
Remember when Google+ came out? Man, that was quite a time. A time for new and exciting possibilities. A time of coveted beta invites. It’s crazy how time flies. If Google+ were to take a user down...
View ArticleI’m Going To Try This On My Next “Brainstorming” Meeting
In all honesty, most brainstorming meetings are excruciating at first. After a while, depending on who you’re working with and the flow of the conversation, you can start building some momentum....
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Hang out with me at SMC ATL Thursday
Social media crisis management is becoming somewhat of a sweet spot for me. At least from a speaking perspective it’s looking that way. A few months ago, @chandlerepp and I talked social crises at...
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